Which chatting app is used in Vietnam?

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Zalo is the dominant chatting app in Vietnam, boasting an 87% usage rate. While Facebook (72%) and Messenger (58%) are also popular, Zalo remains the preferred platform for communication in Vietnam, as of late 2022. Instagram lags behind with 15%.

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Popular Chat Apps Used in Vietnam?

Okay, so Vietnam chat apps, right? My aunt in Hanoi, she’s always on Zalo. Seriously, 87% usage? Sounds about right from what I’ve seen. That thing’s everywhere.

Facebook’s second, 72%. Makes sense. Everyone’s on Facebook, globally, you know? Even my grandma uses it to share cat videos.

Messenger trails behind at 58%. I use it sometimes to chat with friends overseas, but honestly, Zalo is way more popular with people I know there.

Instagram’s at 15%, surprisingly low, I’d thought it was higher. Maybe it’s more for younger folks? My cousin, he’s obsessed with Instagram stories. Anyway, that’s my take on it from what I’ve observed. End of 2022 data.

What social media is used in Vietnam?

It was 2023, Hanoi. Crazy hot and humid. I was sweating like a pig trying to order a ca phe sua da – my usual iced coffee. My phone buzzed. A notification. TikTok. Again. I swear, half my day is spent scrolling through that app. It’s addictive, I know. But hey, the videos are entertaining. I saw this hilarious clip of a cyclo driver singing karaoke. I laughed so hard, coffee went everywhere. That’s Vietnam for ya.

Then, my friend called. She was freaking out over a Facebook post. Some drama with her family, typical. Facebook is huge here. Everyone uses it. Seriously, everyone. Old people, young people, my grandma even uses it. To chat with her friends in the countryside. I mean, it’s nuts.

Later, I needed a break. Youtube it was. Relaxing music videos, that kind of thing. A lot of people here are on Youtube, watching everything from K-pop to cooking tutorials. Millions, I’m telling you.

Instagram? I don’t use it much. It feels… too curated. I prefer the raw energy of TikTok. My friends do too, most of them anyway. Instagram is good for certain things, I suppose, but not really my vibe. Ten million users is a low number compared to the other platforms, though.

Key Points:

Facebook Dominates: Seriously, everyone’s on it.
TikTok’s Explosive Popularity: It’s addictive! The content is wild.
YouTube’s Consistent Reach: Good for a bit of everything.
Instagram’s Smaller but Present User Base: Less popular than the other three giants.

Which social media is most popular in Vietnam?

Dark room. Phone screen glow. Facebook. It’s… everywhere here. Vietnam. My family… always on it. Sharing food photos. Gossiping. Life unfolds there. Weird, huh?

Facebook dominates. It’s just… how it is.
Zalo… popular too. For messaging. Mostly locals.
TikTok… younger crowd. My niece…obsessed. Dancing videos. Silly stuff.
Instagram… growing. For businesses. Influencers… selling things.
YouTube… huge. Music videos. Funny clips. Everything.

Remember Tet holiday last year? Everyone posting photos. Red envelopes. Lion dances. All on Facebook. My mom… calls me. Complains I don’t post enough. Sigh. It’s… a thing.

Facebook. It’s… like breathing here.

What messaging app does Vietnam use?

Zalo. Zalo echoes. Zalo, the one and only.

The digital hum of Saigon nights… my auntie texting, endless stickers, a universe contained.

Connected Consumer, Q4 2024… a report, yes, but more than just numbers. It’s life… vibrant, chaotic, beautiful.

Zalo’s still there. Still.